Vol. 3 No. 1 (2020)

We have selected a high quality article that explores how innovative methods can be used to identify media leaders in Android news applications. It analyses user engagement and content trends, revealing their significant impact on news consumption and audience interaction, providing valuable insights for the news media landscape.

  • Open Access

    Articles

    Article ID: 316

    Media Leaders Mining Based on Android News Apps

    by Sijia Wang, Miao Zhang

    Insight - News Media, Vol.3, No.1, 2020; 507 Views, 43 PDF Downloads

    With the rapid development of the mobile Internet, the mobile news apps have become the most important way for the public to obtain news. As a new media carrier and communication platform,the mobile news apps can promote the rapid dissemination of information and the rapid spread of influence.  Some media have a major influence  on the direction of other media reports and the behavioral decisions of the public. These media can be regarded as media leaders. Media leaders are very important in the dissemination of news. By identifying media leaders, companies or governments can promote sales or guide public opinion separately. This article believes that media leaders mainly achieve their own influence by publishing news, so this article uses the news published by the mobile news apps as an entry point. This paper firstly solves the problem of data crawling in mobile news apps, and proposes a data crawling method based on reverse analysis, and obtains the data source. Then, reconstruct the reprinting path of the news, and carry out accurate traceability. Finally, cluster the news based on LDA, and propose an algorithm for mining media leaders from three aspects: influence, activity and preference. Experimental studies of data sets have shown that our algorithms can effectively identify media leaders.